Marshall Goldsmith on..
…the value of saying ‘No’ and turning ideas and people down:
Say two no’s for every yes. You never want to turn down a chance to get involved in something good, but in my experience, dead ends outnumber opportunities in almost any walk of life. For every good idea, there are dozens of bad ones. When someone asks for help, unless it’s inappropriate or thoughtless to say no, weigh every yes as if you were spending money. If it distracts you from your goal, don’t do it — no matter how tempting the upside seems. Check out Urs’ article on keeping a stop doing list.
